PRSA Bluegrass

PRSA Bluegrass APR Cohort
2023-06-08 17:00 - 19:00 (America/Kentucky/Louisville) | KY
The PRSA Bluegrass APR Cohort provides 6 months of programming designed to prepare busy professionals to earn their APR accreditation. Each month we’ll cover a different topic included in the APR examination. With a group of peers and current APR holders for support, you’ll be ready to earn your APR with confidence. Programming Includes 5 virtual events and an in-person APR bootcamp.
Communication Models and Theories Thursday, May 11 | 5-7 PM | Virtual
History Thursday, June 8 | 5-7 PM | Virtual
Research Thursday, July 13 | 5-7 PM | Virtual
Planning Thursday, August 10 | 5-7 PM | Virtual
Ethics and Law Thursday, September 14 | 5-7 PM | Virtual
APR Bootcamp Saturday, October 7 | 9 AM – 1 PM | In Person
To view the steps of the APR, click here. To learn more about the APR exam, click here.
Click here to register for the PRSA APR cohort.

Landmarks Best Practices
2023-05-23 09:30 - 10:30 (America/Kentucky/Louisville) | Atria Senior Living, 300 E Market Street, Louisville, 40202, United States
It’s that time of year again! We’re gearing up for the 2023 Landmarks of Excellence Awards entries, and if you’re looking for tips and tricks to submit a winning entry, join us on Tuesday, May 23, at 9:30 a.m. at Atria Senior Living.
Hear from a panel of past winners on what helped them write a winning entry. Jonathan Bone from PriceWeber and Lauren Deitering from Goodwill Industries of Kentucky will provide a behind-the-scenes look at previous winning campaigns and how to prepare your entries.
For more information and to secure your spot, click here.

March Happy Hour
2023-03-29 17:00 - 19:00 (America/Kentucky/Louisville) | Black Jockey’s Lounge, 630 S. 4th Street, Louisville, Kentucky, 40202, United States
PRSA Bluegrass is hosting a happy hour next Wednesday, March 29, from 5-7 p.m. at Black Jockey’s Lounge. Get ready to network and mingle with communications and public relations professionals in the Louisville area. Tickets are $10 for PRSA members and $15 for non-members.
To register, click here.

February Program – The Power of the APR
2023-02-23 10:00 - 11:00 (America/Kentucky/Louisville) | Zoom meeting, KY, United States
The Accreditation in Public Relations credential certifies your drive, professionalism and principles, setting you apart from your peers and positioning you as a leader and mentor in the competitive public relations field.
Interested in learning more about earning an APR? Join us on Thursday, Feb. 23, from 10 a.m. to 11 a.m. for our FREE virtual event, “The Power of APR,” led by PRSA Bluegrass Chapter’s Membership Chair, Ameerah Palacios, APR.
During this informational meeting, you’ll hear from peers about how the APR has made a difference in their careers and learn about the all-new PRSA Bluegrass APR Cohort.
To secure your spot, click here.

January Event - Equity in Action
2023-01-26 12:00 - 13:00 (America/Kentucky/Louisville) | Kentucky Center for African American Heritage, 1701 W Muhammad Ali Blvd, Louisville, 40203
Join us on Thursday, Jan. 26, from noon to 1 p.m. for our “Equity in Action” panel presented and hosted by the Kentucky Center for African American Heritage.
This panel will bring together company leaders who actively provide needed resources and development in west Louisville, including Cyndi Benedict, Director of Equity, Inclusion & Belonging at Norton Healthcare; DeVone Holt, Chief External Affairs Officer at Goodwill Industries of Kentucky; Evon Smith, President and CEO of OneWest; and Renee Murphy, Senior Vice President and Chief Marketing and Communications Officer at Norton Healthcare
Panelists will discuss how to advocate for your company to create meaningful change for underserved communities and how to communicate your company’s efforts to create a more equitable world.
Tickets are $25 for members and $30 for non-members.
To purchase tickets for the event, please click here.

December Event - Holiday Happy Hour
2022-12-14 17:00 - 19:30 (America/Kentucky/Louisville) | Noble Funk, 922 S 2nd Street, Louisville, KY, 40203, United States
Help the PRSA Bluegrass Chapter wrap up the year at our annual Holiday Happy Hour!
Please join us on Wednesday, December 14, from 5 to 7:30 p.m. at Noble Funk. Network with other PR professionals while enjoying a complimentary drink and food! Tickets are only $10 for PRSA Bluegrass members and $15 for non-members!
Help us kick off the holiday season. We hope to see you there!
Tickets: https://momence.com/PRSA-Bluegrass/Holiday-Happy-Hour/78462138

November Program - Meet the Media - Louisville Courier-Journal
2022-11-17 11:30 - 13:00 (America/Kentucky/Louisville) | Louisville Courier-Journal, 525 W Broadway, Louisville, 40202, United States
Join us for a “Meet the Media” event with the Louisville Courier-Journal team! Hear what’s new at our local paper of record, what they have in the works, and how we can work together.
This November PRSA Bluegrass Chapter program will take place on Thursday, November 17, 2022, from 11:30-1 p.m. at the Louisville Courier-Journal, 525 W Broadway, Louisville, KY 40202.
There are two options for this event – in-person and virtual! Lunch is included for those attending at the Courier-Journal office.
Purchase tickets for the in-person event: https://momence.com/PRSA-Bluegrass/Meet-the-Media—Courier-Journal—IN-PERSON/42760839
Purchase tickets for the virtual event: https://momence.com/PRSA-Bluegrass/Meet-the-Media—Courier-Journal—VIRTUAL/42760840

2022 Landmarks of Excellence Awards
2022-10-13 17:00 - 20:30 (America/Kentucky/Louisville) | Vernon Lanes, 1575 Story Ave, Louisville, KY, 40206
Join us to celebrate this year’s Landmarks of Excellence Awards at the newly-reopened Vernon Lanes!
Tickets include bowling, food and one drink. A cash bar will be available for additional beverages.
5 p.m. – cocktails, networking and bowling
6:30 p.m. – dinner and awards program
Bowling not your thing? Feel free to come by and network and socialize, or come later for the awards program only.
Sponsorships available! Email landmarkslou@gmail.com.
Tickets: https://momence.com/PRSA-Bluegrass/Landmarks-of-Excellence-Awards-/20786504

2022 Landmarks of Excellence Awards
2022-10-13 17:00 - 20:30 (America/Kentucky/Louisville) | Vernon Lanes, 1575 Story Ave, Louisville, KY, 40206
Bowling, cocktails, dinner and awards! We’re excited to announce the 2022 Landmarks of Excellence Awards will be held at the historic Vernon Lanes!
Mark your calendars now for Thursday, October 13. Arrive early with your team for 5 p.m. bowling, cocktails and networking. The formal event will begin downstairs in the event space at 6:30 p.m.
Mission: Leave no pin standing.

PRSA Boot Camp
2022-08-25 08:00 - 13:00 (America/Kentucky/Louisville) | KY
Join us August 25 for our PRSA Boot Camp

In addition to insights from communications pros, you’ll be able to take advantage of:
– A complimentary headshot for your use by award-winning photographer Dan Dry
– Resume editing
– Mentoring
– Networking/Job opportunities
Come ready to learn, boost your skills and network! Get your tickets below:
$85 non-members, $65 members
Save before 8/12 with code EARLYBIRD
https://momence.com/PRSA-Bluegrass/PRSA-Bootcamp/2366748
Lunch and networking only:
$30 non-members, $25 members
https://momence.com/PRSA-Bluegrass/PRSA-Bootcamp/2366748

PRSA June Program: "How To Create An Award-Winning Landmarks Entry"
2022-06-15 09:30 - 10:30 (America/Kentucky/Louisville) | PriceWeber, 10701 Shelbyville Road, Louisville, KY, 40243
Mark your calendars for our June PRSA program on Wednesday, June 15 at 9:30 a.m., where we’ll discuss “How To Create An Award-Winning Landmarks Entry.”
Our annual Landmarks of Excellence Awards will be open for submissions soon — here’s your chance to hear from past winners on what makes a great entry. Panelists include Tamara Davis (PriceWeber), Becca Hunnicutt (UPS) and Kyle Williams (Goodwill Industries of Kentucky, Inc.).
This program will be both an in-person and virtual event. The in-person event will be at PriceWeber, or you can join us online! The recorded version will also be available online to rent.
In-person tickets: https://link.edgepilot.com/s/da7cb46e/3Ku03fDGeEmPWPQ6VZYlMQ?u=https://momence.com/s/969196
Virtual tickets: https://link.edgepilot.com/s/cb5129da/EbfObYkeZky7-jvDhkoWUQ?u=https://momence.com/s/969197

PRSA May Program: "Communicating Your Mission"
2022-05-18 11:00 - 12:00 (America/Kentucky/Louisville) | virtual via Zoom, Louisville, KY, 40202, United States
Join the PRSA Bluegrass Chapter for our May program, “Communicating Your Mission.” We’ll be joined by JK McKnight (Art of Impact), Lauren Deitering (Goodwill) and Nikki Grizzle (Blessings in a Backpack) for this event, discussing how to most effectively communicate your mission, especially to Millennials and Gen Z.
Purchase tickets here: https://momence.com/PRSA-Bluegrass/Communicating-Your-Mission/878683

April Program: Leveling Up Your Social Media
2022-04-20 11:00 - 12:00 (America/Kentucky/Louisville) | Zoom meeting, KY, United States
Sure, you know the basics — but do you feel like you could step up your social game? We’ll hear from Dr. Karen Freberg, professor of strategic communications at UofL, and Hayley Amoss, communications and social media manager for the Breeders’ Cup in this month’s program.
Purchase your tickets here: https://momence.com/PRSA-Bluegrass/Leveling-Up-Your-Social-Media/786810

February 2022 Program: Encouraging Diversity in Public Relations & Communications
2022-02-15 09:00 - 10:00 (America/Kentucky/Louisville) | Zoom meeting, KY, United States
On February 15 from 9-10 a.m., Michael Meeks, Chief Equity Officer for Louisville Metro Government, will join our PRSA Bluegrass Chapter to discuss how we can encourage diversity in the public relations and communications spaces — and in our organizations in general.
Purchase tickets: https://momence.com/PRSA-Bluegrass/Encouraging-Diversity-in-Public-Relations-%26-Communications/634664

January 2022 Program: Meet the Media with Louisville Business First
2022-01-27 09:30 - 10:30 (America/Kentucky/Louisville) | Zoom meeting, KY, United States
Join the editorial team from Louisville Business First for a virtual meet & greet! With several new additions to the staff, this is a great opportunity to learn about them and their beats. This virtual PRSA Bluegrass event will take place at 9:30 a.m. on Thursday, January 27.
Tickets can be purchased at https://momence.com/PRSA-Bluegrass/Meet-the-Media%3A-Business-First/529447.

December Holiday Happy Hour!
2021-12-08 17:00 - 19:00 (America/Kentucky/Louisville) | TEN20 Craft Brewery, 1020 E. Washington St., Louisville, KY, 40206, United States
Help PRSA Bluegrass wrap up the year at our annual Holiday Happy Hour!
Please join us on Wednesday, December 8, from 5 to 7 p.m. at TEN20 Craft Brewery in Butchertown. Network with other PR professionals while enjoying a complimentary craft beer, and delicious pizza courtesy of MozzaPi!
In addition to spreading some good cheer, we’ll be announcing our 2021 board of directors at the event. Look for details about the nomination and voting process via email before the event.
Help us kick off the holiday season. We hope to see you there!

November Program: Making Your Advertising More Accessible
2021-11-12 09:30 - 10:30 (America/Kentucky/Louisville) | Zoom meeting, KY, United States
With just a few simple steps, you can reach a larger and more diverse audience with your company’s advertising. Join PRSA Bluegrass on November 12 to hear from Abby Pullis and Tai Tomasi from American Printing House for the Blind (APH).
In this presentation, Abby and Tai will share the importance of making all of your communications and advertising accessible, and they will take you step-by-step through some of the easiest ways to make this happen. You’ll leave with the tools you need to start sharing photos, videos, emails and graphics that are accessible to everyone.
Abby Pullis has been working in social media and digital content for 8 years. She is currently the Digital Engagement Manager at the American Printing House for the Blind (APH), a world leader in creating accessible learning experiences through educational, workplace and independent living products and services for people who are blind and visually impaired.
For more than 20 years, Tai Tomasi has worked collaboratively with legislators, stakeholders and employees to enhance the lives of people who are blind or visually impaired. As the Director of Accessibility, Diversity and Inclusion at American Printing House for the Blind, Tai provides strategic action and day-to-day operational leadership on all accessibility, diversity, and inclusion policies, programs and practices.

Landmarks of Excellence Awards Dinner
2021-10-14 17:30 - 20:30 (America/Kentucky/Louisville) | Kentucky Derby Museum, 704 Central Avenue, Louisville, KY, 40208, United States
Celebrate Louisville’s outstanding communications professionals at the 2021 PRSA Bluegrass Chapter’s Landmarks of Excellence Awards Dinner at the Kentucky Derby Museum’s indoor/outdoor Oaks Garden Terrace. We will continue to monitor KDF’s COVID-19 protocols as the event nears, but the space is conducive to social distancing.
Tickets cost $65 for PRSA members and $75 for non-members. This awards program will include dinner, networking, and award presentations.
5:30 p.m. Cocktails and networking
6:30 p.m. Dinner and awards presentation.
To request a vegetarian meal, please email LandmarksLou@gmail.com by 10/7/21.

September Program: Meet the Media
2021-09-15 09:30 - 10:30 (America/Kentucky/Louisville) | Zoom meeting, KY, United States
Join PRSA Bluegrass for a virtual Meet the Media event with Louisville Public Media! The local public radio station, LPM includes WFPL (NPR-affiliate), WUOL, WFPK and the Kentucky Center for Investigative Reporting. The organization has grown in the past few years, expanding its newsroom with a diverse group of reporters covering a broad range of topics. We’ll be joined by Stephen George, Jonese Franklin and Ellen Oost.
George is President and General Manager of LPM. A Louisville native, he has spent most of his career in journalism. He previously served as executive editor of LPM, where he led a growing, multi-platform and collaborative newsroom. Previously, George was editor-in-chief of the Nashville City Paper and LEO Weekly. His writing has appeared in a variety of local, state and national media.
Franklin is WFPL’s Program Director, as well as serving as All Things Considered host. She came to WFPL from WEKU in Richmond, Ky., where she was news content manager. Franklin has also worked at WUKY in Lexington and WMKY in Morehead, Ky.
Oost has been with Louisville Public Media since 2018. She oversees the membership and marketing departments as well as major gifts and grants. Her team’s mission is to engage with the community and offer opportunities to support the organization’s work. Previously, she served as Director of Development and Marketing at 21st Century Parks, launching their annual fund’s membership campaign, major gifts, grants and fundraising events. Prior to that she worked in a variety of marketing and advertising positions, most recently at Louisville-based advertising agency Doe-Anderson.
Pricing is $10 for PRSA Bluegrass members; $15 for non-members.
Participants will receive Zoom login information 48 hours before the event.

August Program: Making Your Advertising Accessible
2021-08-19 16:00 - 18:00 (America/Kentucky/Louisville) | Monnik Beer Company, 1036 E. Burnett Ave., Louisville, KY, 40217, United States
With just a few simple steps, you can reach a larger and more diverse audience with your company’s advertising. Join PRSA Bluegrass in August to hear from Abby Pullis and Alan Lovell from American Printing House for the Blind (APH).
In their presentation, Abby and Alan will share the importance of making all of your communications and advertising accessible, and they will take you step-by-step through some of the easiest ways to make this happen. You’ll leave with the tools you need to start sharing photos, videos, emails and graphics that are accessible to everyone.
Abby has been working in social media and digital content for 8 years. She is currently the Digital Engagement Manager at APH, a world leader in creating accessible learning experiences through educational, workplace, and independent living products and services for people who are blind and visually impaired.
Alan Lovell is the Information and Referral Services Coordinator for the APH ConnectCenter. During his time there, he has worked in marketing, sales and customer service. Alan’s background in the field of blindness and his own experiences as a person who is blind help him in his current role where he connects people with disabilities with needed resources.

July Program: Pivoting During the Pandemic
2021-07-22 09:30 - 10:30 (America/Kentucky/Louisville) | Zoom meeting, KY, United States
Any PR and marketing professional will tell you that communication is always key, but that statement was never truer than during the challenges of the past 18 months. Join us in July for a panel discussion with two outstanding communications leaders, who will share how they pivoted their companies’ 2020 plans during the COVID crisis to not only survive, but thrive despite the global pandemic.
Joshua Hafer, Director of Corporate Communications and Community Affairs for Heaven Hill Brands, and Todd Scott, Communications Manager for The Hershey Company will give an insider’s look at how they adapted and enhanced their internal communications, external campaigns and brand management efforts during one of the most extraordinary times most of us will ever experience.

June Program: How to Create an Award-Winning Landmarks Entry
2021-06-17 09:30 - 10:30 (America/Kentucky/Louisville) | Zoom meeting, KY, United States
Are you doing great work in the communications/PR industry? Want to take home some hardware for your efforts? Join us on Thursday, June 17, to find out what it takes to create the perfect Landmarks of Excellence entry!
This virtual event will feature a panel of past winners, who will share tips and tricks on submitting entries that will get judges’ attention and rise to the top. Panelists are: Lauren Deitering, Manager of Marketing & Public Relations for Goodwill Industries of Kentucky Inc.; Dan Smaldone, Director of Communications for Kentucky Farm Bureau Insurance; and Robert Trinkle, Partner and Senior Vice President for PriceWeber.
For almost four decades, the Landmarks of Excellence has annually recognized the very best professional communications across Greater Louisville. Don’t miss your chance to find out how to get the recognition you deserve!

May Program: Measurement Matters
2021-05-28 09:30 - 10:30 (America/Kentucky/Louisville) | virtual via Zoom, Louisville, KY, 40202, United States
Being able to show your success and demonstrate the value of your work is crucial for PR pros both in-house and at agencies. But what should you measure, and how? Join us for a conversation with Vanessa Hannay, a senior director at Muck Rack, to talk about metrics and reporting for your public relations initiatives. Muck Rack is a digital PR and journalism platform that enables PR teams to work together to find the right journalists for their stories, send customized pitches, build meaningful relationships with the media, monitor news and quantify their impact.

March Program: Evolution of Food Media
2021-03-25 09:30 - 10:30 (America/Kentucky/Louisville) | virtual via Zoom, Louisville, KY, 40202, United States
With decades of combined experience, Jamie Estes and Julia Rutland have watched the food, beverage and hospitality industries change from their different perspectives on the PR and media sides. Estes is Founder & President of Estes Public Relations, and Rutland is President/Owner of JuliaRutland.com former editor for Coastal Living and Test Kitchen professional for Southern Living.
Join us for a panel discussion highlighting trends and changes in the food/beverage/hospitality industry including the role of social media, major shifts that have occurred after 9/11, the great recession, and the current pandemic, and the rise of freelance food and travel writers. The panelists will also offer insights on developing your own public relations niche.

February Program: What Marketing Recruiters Are Looking for in 2021
2021-02-24 09:30 - 10:30 (America/Kentucky/Louisville) | Zoom meeting, KY, United States
There’s no doubt that many facets of the PR and marketing industry have been forced to evolve over the past year. As we continue to navigate the tremendous challenges brought on by the pandemic, PR professionals must be willing to be flexible and adaptable, while always bringing the highest integrity and quality to their work.
With paradigm shifts in the workplace, including many businesses continuing to uphold work-from-home mandates, and virtual meetings prevailing over in-person teambuilding, how has the job market changed in our field?
Join us for our February meeting, when we’ll speak with marketing recruiters Melinda Adams, Vice President of Human Resources at OvareGroup, and Gary Stinson, Senior Director of Marketing & Communications of Seek Now, about how the job requirements and career landscape may have evolved since the COVID-19 crisis began, and what they’re looking for in potential candidates in 2021.

January Program: Courageous Conversations
2021-01-28 09:30 - 10:30 (America/Kentucky/Louisville) | virtual via Zoom, Louisville, KY, 40202, United States
Join PRSA Bluegrass in January for Courageous Conversations with Ashley Duncan, Vice President & Director of Inclusion and Diversity at Republic Bank. She’ll offer some insights into what professionals in public relations and marketing should be doing to ensure greater inclusivity and equity in the development of corporate communications, and work toward a more diverse reach when deploying those communications to public audiences.
Ashley joined Republic Bank in September, where she helps lead efforts to shape and implement diversity, equity and inclusion employment and workplace strategies. She came to Republic from Jefferson County Public Schools, where she was the inaugural diversity hiring specialist for the largest school system in Kentucky. Prior to that, she served as director of diversity and inclusion and civil rights program manager for Louisville-based Transit Authority of River City (TARC).
Join us for our virtual January meeting! Zoom link will be sent to attendees the afternoon before the program on January 27.

Annual December (Virtual) Holiday Happy Hour
2020-12-17 16:00 - 17:00 (America/Kentucky/Louisville) | KY
Join us for our annual Holiday Happy Hour, virtually, on Thursday, December 17th!
We’ll announce our new board slate for 2021 and learn how to make a few delicious craft cocktails virtually from award-winning mixologist, Colleen McCarthy Clarke. Registered attendees will receive the ingredients list before our meeting so you can handcraft your very own cocktail right along with Colleen.
Please click Eventbrite link to register. Join us for an hour of networking and happy hour fun to kick off the holiday season!

NOV. PROGRAM: 5th Annual PRSA Bootcamp
2020-11-06 09:30 - 10:30 UTC | virtual via Zoom, Louisville, KY, 40202, United States
NOVEMBER PROGRAM: 5TH ANNUAL PR BOOTCAMP
After having to postpone our initial bootcamp earlier in the year due to COVID-19, PRSA’s 5th Annual Bootcamp is on!
We’ve turned this signature half-day workshop into a virtual mini-series. The bootcamp will feature three separate sessions, each an hour-long, during Fridays in November.
All sessions will take place on Zoom. Meeting attendees will receive an email link prior to the event date. For those who cannot attend all three dates, all sessions will be recorded and emailed to ticketholders afterward. Tickets purchased for the original bootcamp date of March 13 will be honored for this mini-series.

SESSION #1: Friday, November 6 | 9:30 a.m. to 10:30 a.m.

Cynthia Knapek, President Leadership Louisville Center, presents Raise The Net Worth Of Your Network

SESSION #2: Friday, November 13 | 9:30 a.m. to 10:30 a.m.

Jason Clark, President & CEO VIA Studio, presents Becoming A Digital Craftsman

SESSION #3: Friday, November 20 | 9:30 a.m. to 10:30 a.m.

Sean Williams of Bowling Green State University presents Strategic Planning When You Don’t Have Time

Ethics, PR, and the Communion of Saints in the Big Easy
2020-09-25 09:30 - 10:30 (America/Kentucky/Louisville) | KY
Ethical behavior is a cornerstone of our commitment to one another as practitioners and to our clients. September is PRSA Ethics Month, and as such, we have a special program designed to help us explore our Code of Ethics through a compelling, recent case study.
John Ferré, PhD, a profession in the Department of Communication at the University of Louisville, will present, “Ethics, PR, and the Communion of Saints in the Big Easy,” which will explore how PR counselors represent their clients in the court of public opinion. The discussion will revolve around the public relations assistance that the New Orleans Saints provided to the local archdiocese as it managed its sexual abuse scandal. Dr. Ferré will explain the case, highlight the ethical issues it presents, and then moderate a discussion among attendees.
Join us for our virtual September meeting! Zoom link will be sent to attendees the afternoon before the program on September 24.

August Program: Personal Branding Workshop
2020-08-20 10:00 - 13:00 (America/Kentucky/Louisville) | KY
August Program: Personal Branding Workshop

Presented by Ben Brugler, CEO & President of Akhia Communications
Thursday, Aug. 20 from 10 a.m. to 11 a.m. – virtual event on Zoom
With unemployment rates and economic uncertainties on the rise, your personal brand has never been more important. This workshop is aimed at redefining and reestablishing your professional identity to help ensure future job success. We’ll get to the core of who you are, what you stand for, what people can find out about you online, what you can deliver, and how you make other people feel.
